2020

Sell buyers high end luxury products

Emerging markets

Move out of the global pandemic

01/

Gucci Project

Advertising Campaign

01/Case Study

Kering Group

Reinterpreting storytelling

Luxury clientele and fashion interpretation

Aesthetic Essence, Buyer Strategies, Iconic Storytelling, Intricate Embroideries, Clientele Journeys, Jacquard Prints, Cultural Heritage

Next to these Global Identity Guidelines there is a separate set of Digital Identity Guidelines, which you need if you

are using the global identity for digital communications

• NHS

  Public health supported by HM government

  Global pandemic — the worlds biggest outbreak

  Cause-related campaign

• Global village

  Non-profit charity

  Rebuilding purpose and overcoming obstacles

  Brand identity, digital development, branding guidelines

• Reckitt benckiser

  Health and beauty

  Heart health starts with a sip

  Shopper marketing, customer journeys and brand experience

• Kering #1

  Luxury fashion

  Aesthetics of iconic brand reinterpretation and storytelling

  Buyer campaigns, intricate prints and cultural heritage

• Kering #2

  Luxury fashion

  Aesthetics of iconic brand reinterpretation and storytelling

  Buyer campaigns, intricate prints and cultural heritage

• Kering #3

  Luxury fashion

  Aesthetics of iconic brand reinterpretation and storytelling

  Buyer campaigns, intricate prints and cultural heritage

• Boots #1

  Health and beauty

  Everyone's right to feel good

  Shopper marketing, customer journeys

• Boots #2

  Health and beauty

  Everyone's right to feel good

  Shopper marketing, customer journeys

• No7

  Health and beauty

  No models,

  no celebrities

  Make-up campaign,

  in-store experience

• Procter and gamble

  Brand activation

  In-store branding experience

  Trade marketing, point of sale, press advertising

• Oxfam international

  Non-profit charity

  Empowering people and lifting lives for good

  Fundraising strategy

• Virgin

  Global franchise

  Admire bravery

  Branded packaging, press advertising

2019 Fall/ Winter

Shop Supabrand

Luxury fashion and creative design.

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• zechariah abraham

  brand strategist, graphic designer and luxury marketer

  Buyer Strategies, Intricate Patterns, Iconic Storytelling, Clientele Journeys, Jacquard Prints, Cultural Heritage, Fashion Shows, Client Engagement and Luxury Goods

• brand forum

   

  Aesthetic Essence, Buyer Strategies, Creative Patterns,

  Iconic Storytelling, Intricate Embroideries, Clientele Journeys, Jacquard Prints, Cultural Heritage, New Collection, Fashion Shows and Luxury Handbags